Every new year brings new beginnings. It might even feel like one chapter has closed and another is just beginning. It is a great time to start to reflect on the past year and plan for the new. What goals did you set for yourself this past year? Did you meet your goal or fall short? What did you do well, and what needs improvement? Taking time for reflection can be a powerful asset when setting yourself up for a new start. Goal setting can be used as self-accountability and keep us motivated. It helps identify where your focus needs to be and prioritize the importance of each goal. What you don’t measure you can’t improve.

How Do Hairstylists’ Goal Set?

Behind any goal must be a strong why of why you want to achieve this goal in the first place. Your intention is what feeds your motivation which will define your actions. If the motivation behind the goal isn’t strong it will be easy for you to not see it through. You can use the S.M.A.R.T method as a blueprint to help set your goals. The S.M.A.R.T method is an acronym that stands for specific, measurable, attainable, relevant, and time-bound.
Be clear about your goal so it is easier to achieve. Measurable goals can be tracked and allow you to see your progress and help you understand the steps you need to take to get closer to your goal. Make sure your goal is relevant and realistic. If your goal creates a feeling of overwhelm, stress, or frustration you may need to break that goal down into smaller goals. Timebound goals help us stay on track and focused. Give yourself a deadline to achieve your goal or to check your progress periodically.

What Is One Of Your Goals For 2023?

For many of us a strong goal would be to attract new guests to our business behind the chair. Our why for that goal would be to build a stronger client base and grow our demand of time. The top two ways we see new guests behind the chair are referrals, and social media.

What Are S.M.A.R.T Goals?

Let’s set the goal:

  • Specific: I want to see 5 new guests in my chair each month.
  • Measurable: I can track how many new guests I see and how they heard of my business.
  • Attainable: I created a strong referral program and launched a social media campaign for new guests.
  • Relevant: The goal aligns with growing my business.
  • Time: 5 new guests a month, and I will review each month.

How to attract new guests behind the chair?

We just created a new goal that is clear and to the point. A goal that can be tracked, one that is realistic and relevant to our business, and can be achieved in a timely manner. Using this guide can help you set goals, develop new behavior and sustain momentum toward anything you want to achieve behind the chair.

I hope you find this to be helpful and inspiring.
Happy goal planning.